Kaitlin holds a bachelor’s degree in Advertising & Public Relations from Grand Valley State University, where she discovered her passion for hospitality and event planning. Her career has taken her across the country, managing events from large-scale automotive shows to spring break activations. Since entering the tech industry in 2012, Kaitlin has continued to sharpen her expertise through leadership roles with the American Marketing Association of West Michigan and Meeting Planners International.

At C3, Kaitlin is driven by the challenge of creating standout experiences for clients and colleagues alike. She finds motivation in the dynamic nature of her role and takes particular pride in the continued growth of the C3 Tech Summit.

Outside of work, Kaitlin enjoys trail running, camping, and mountain biking with her husband and two Australian Shepherds, often blending her love of the outdoors with her event planning skills by volunteering on local race committees.

 

TL;DR:

- Kaitlin is an experienced event professional with a background in advertising, public relations, and hospitality.

- She leads the planning and execution of high-impact events at C3, including the continued growth of the C3 Tech Summit.

- Kaitlin actively expands her industry knowledge through involvement with Meeting Planners International and the American Marketing Association of West Michigan.