Colin Middel

Colin has spent over 10 years guiding businesses through critical technology decisions, with the last three at C3 Technology Advisors. With a background in finance and economics, he realized early in his career that his passion was in dynamic, problem-solving environments. His expertise in consulting enables him to help organizations make strategic choices that drive long-term success, offering tailored solutions that support growth and innovation.

Motivated by the evolving nature of technology, Colin is particularly fascinated by how advancements in technology deliver practical value. He focuses on the "why" and "how" behind new technologies, ensuring they serve businesses, clients, and families in meaningful ways.

At C3, Colin is proud of the team's shift from individual contributions to a collaborative, team-focused approach. Believing that "if you want to go fast, go alone, but if you want to go far, go together," he values the sense of purpose that teamwork brings, setting the stage for future achievements.

Outside of work, Colin embraces adventure. He proposed to his wife on a mountaintop, and five years into marriage, they enjoy the beautiful chaos of raising four kids under the age of five. Running has always been a passion of his, and he’s completed numerous races, including a Half Ironman, with new challenges on the horizon every year.