In his professional role at C3 Technology Advisors, Austin Lacy is deeply engaged in helping contact centers utilize AI and other cutting-edge technologies. He is passionate about helping clients integrate AI technologies, such as chatbots, agent assists, and conversational analytics, into their operations. Austin supports a wide range of customer experience solutions, including Contact Center, Unified Communications, Workforce Management, and AI, bringing a comprehensive approach to client engagement and operational success. His expertise lies in guiding clients through these complex integrations and developing strategic roadmaps to maximize the effectiveness of these diverse technologies. 

Austin takes particular pride in his achievements in scaling C3’s operations in the Indianapolis market, which grew significantly, necessitating additional support. His efforts led to the successful recruitment of new talent, including an engineer and another advisor, to meet the increasing demand. He also values the growth of C3’s customer experience (CX) practice and the contributions of his colleagues, reflecting a strong commitment to teamwork and collaboration. 

Beyond his professional achievements, Austin expertly balances a fulfilling family life. He and his wife, married for five years, are proud parents to their one-year-old daughter, Quinn, and share their home with two energetic Pomsky dogs. His dedication to family extends to coaching high school football, further demonstrating his commitment to teamwork and mentorship. 

In addition to family and coaching, Austin's enthusiasm for golf and running keeps him active and motivated. He enjoys the physical challenges these activities provide and values the opportunities for personal growth they present. 

When asked to sum up his time at C3 in one phrase, Austin says, “Just getting started.” He views C3 as being at the beginning of an exciting journey, with many more accomplishments on the horizon.